Blog Post

Content Protection: connected TV’s big challenge

AAPA

12th September 2011

Manufacturers will probably have meet the cost of software updates for connected TVs, according Metin Salt, VP of engineering at Vestel.

However, they will also see this an opportunity to establish a relationship with, and thereby provide a better service to, the consumer.

Speaking in a discussion on connected TV and content protection organised by AEPOC and Intellect, hosted by Eutelsat, he added that Vestel is now making deals with content owners, “which is a new world for us.”

What is more, Vestel is also being transformed from a hardware into a software company. Sylvain Audigier, broadcasting, innovation and new technology director at TF1, meanwhile revealed that the broadcaster has opted for not one but two DRMs and aims to have them embedded by the spring of next year.

He also spoke about the many advantages of HbbTV for TF1, which include one workflow for all devices; not having to sign a contract with each manufacturer; and taking control of the consumer when they press the Red Button.

Brain Lenz, director of product development at BSkyB, said that while the Sky Go service launched on the iPad and iPhone, using NDS DRM, in the knowledge that Apple is a closed system, it will be more difficult to do so on Android as “there is no reliable secure content distribution that has been solidified.”

He added that Sky currently regards tablets and consoles as “more of a target” than connected TVs, which only have the Sky News app.

Christine Maury-Panis, executive VP and general counsel, Viaccess, meanwhile said that the company plans to leverage over 20 years experience in the pay-TV sector to become the provider of end-to-end security in the new connected TV space.

http://www.broadbandtvnews.com/2011/09/12/content-protection-connected-tv%E2%80%99s-big-challenge/

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by AAPA • 01 Oct, 2024

The Audiovisual Anti-Piracy Alliance (AAPA) publishes its first Manifesto, linked here . The document aims to recognise past efforts of EU legislators when it comes to content protection and the fight against copyright infringement, whilst admitting that more can and should be done to address this growing issue. Miruna Herovanu, Executive Director of AAPA said : " After years of laying the groundwork to combat online piracy it’s time for EU policymakers and beyond to fully acknowledge that decisive, targeted measures are needed at the European level. The rise of digital theft demands action. We call for strong political resolve to end the theft of our members' content. We're ready to support every stakeholder—law enforcement, policymakers, and industry representatives—to dismantle criminal networks and protect European consumers from harm."

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by AAPA • 28 May, 2024

The Audiovisual Anti-Piracy Alliance (AAPA) has announced the appointment of Miruna Herovanu as its Executive Director. Miruna was previously the Director at the Association of Commercial Television and Video on Demand in Europe in charge of Intellectual Property and Competition policies. She took up her position with AAPA on 27 May 2024 and will be based in Brussels. Miruna will replace Sheila Cassells who is retiring as Executive Vice President of AAPA and will report on a day-to-day basis to the two Co-Presidents, Mark Mulready, VP of Cyber Services at Irdeto and Oliver Pribramksy, Head of IP Protection and Committees at the Deutsche Fussball Liga. She will be responsible for the implementation of the strategy agreed by AAPA members, managing relationships with law enforcement agencies such as Europol, Eurojust, INTERPOL and the European Institutions, delivery of AAPA’s Working Group goals and general management of the Alliance. Mark Mulready said that: “We are delighted to appoint someone of Miruna’s calibre and experience to become the Executive Director of AAPA. Miruna’s commitment to copyright protection is well-known. Her knowledge of the Brussels institutions and the EUIPO will stand AAPA in good stead for future policy developments. A priority will be for Miruna to work closely with AAPA members, the EUIPO and the European Institutions to deliver on, inter alia, the goals of combatting online piracy of sports and other live events recommendation.” Miruna Herovanu commented that: “My professional experience demonstrated that piracy is an ever-growing issue that eats at the heart of Europe’s most important industries. This is a golden opportunity and a new professional challenge that will help further develop my passion for and commitment to protecting copyright. Being able to work with and support industry experts and practitioners in AAPA, law enforcement, the European Institutions and other trade associations is essential to the fight against piracy. I am excited to be taking on this role.”